Sunday, November 27, 2011

Black Friday E-Commerce Spending Up 26 Percent To A Record $816M; Amazon Most Visited Retailer

Black FridayAs we heard on Saturday, IBM reported a 24 percent increase in online sales for Black Friday this year. ComScore is announcing even stronger results for e-commerce, with Black Friday seeing $816 million in online sales, making it the heaviest online spending day to date in 2011 and representing a 26 percent increase versus Black Friday 2010 ($648 million spent). That's an impressive jump considering the 2009 to 2010 increase in Black Friday spending was only 9 percent. Thanksgiving Day saw an 18 percent increase in online spending to $479 million. U.S. consumers have spent $12.7 billion already in the first 25 days of the November to December 2011 holiday season, up 15 percent from the corresponding days last year.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/F5NPzaW3iI0/

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